In this extract from the webinar titled “Building the Business Case for PRM: How to Persuade Stakeholders that PRM is the Right Investment for Your Organization,” Margaret Adam, Head of Product Marketing at Channel Mechanics, joins Scott Goree, Global Channel Chief at Skyhigh Security, Dave O’Callaghan, Partner & Co-Founder at Bridge Partners, and Kenneth Fox, CEO at Channel Mechanics. Together they provide a snapshot of some practical insights and recommendations to construct a compelling business case for PRM investment in the following snippet: ‘Building the Business Case for PRM: Key Takeaways’.
Building the Business Case for PRM: Key Takeaways:
- Simplicity is Key for Partner Engagement with Your PRM Platform
- Utilizing PRM to Create Internal and External Visibility of Your Partner Program Builds Trust
- Ease of Doing Business is Crucial to Win Partner Mindshare
- Implementing a PRM Platform is Crucial to Future-Proof Your Channel
Want to learn more about Partner Relationship Management? The full recording is available to download here.
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